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Successful Door Knocking for Real Estate Investors
There are many places you can canvas. Canvassing is like putting out door hangers but you will actually ring the doorbell and have a script you say at the door. You may be going to people in pre foreclosure or just in neighborhoods where you want to buy houses. Realtors do it all the time and they call it “farming a market.” You want to be careful when canvassing especially if you are female and/or you are hiring others to do it for you. You never know who will answer the door How to get the door opened: Most people are afraid to open the door to a stranger. Here are a few ideas that will work and give you a jump on any other investor out knocking on their door.
Always make sure that you have a clipboard with a lead sheet or form on it to look professional. Here is another idea to help get the door opened. Simply go down to a passport photo place and have a nametag made with your picture on it and the name of your company with a title like Housing Consultant. Once you get this, you need to put it on your shirt so that you are standing at the door and the homeowner is looking through the peephole, they will see you have a name tag on with your picture and they will no longer be afraid to answer the door. It works great! I know from experience. Make sure you or your canvassers also have flyers or door hangers with them so they can leave something at the home if no one comes to the door. You can also use an overnight envelope like FedEx or Airborne to leave your flyer in the door, especially if you are only going to pre-foreclosure houses. That way you are not using so many of them. This works great because the homeowner, seeing the FedEx envelope, will open it right away. The best part is that you didn’t have to pay for the delivery AND they will provide you the envelopes for free!
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This intel was contributed by larryg
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May, 2012
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